Name, Image and Likeness: Navigating Contracts, Compliance, and IP Rights for Student-Athletes (2025 Edition)

Justin B. Jones | Fee, Smith & Sharp LLP

Mr. Jones focuses his practice in civil litigation, with a particular emphasis on bad faith and insurance litigation, commercial litigation, construction liability and defect litigation, products defect litigation, premises liability, and personal injury litigation. He attended Texas Tech University where he double majored and received a B.B.A. in Marketing and B.B.A. in Management in 2008. In 2012, Justin earned  his J.D. from Tulane University Law School where he was a Member of the Sports Lawyers Journal and received a Certificate of Concentration in Sports Law. His experience includes representation of individuals, small businesses, and Fortune 100 companies from pre-litigation through trial. He has represented clients in both state and federal court and has counseled clients in varying capacities in over thirty (30) Texas counties. Mr. Jones also has extensive experience in multidistrict litigation and was the lead associate at hearings in front of the three judge pretrial panel for the largest MDL in Texas legal history.

In addition, Justin has a wide range of experience in working with small businesses and entrepreneurs in addressing a variety of topics such as entity formation issues with limited liability companies and 501(c)(3) organizations, contract drafting and analysis, and identifying potential  litigation exposure in business agreements. He has helped digital artists protect their work, guided small businesses through Federal trademark registration, and advised musicians and filmmakers on recording and release agreements.

I. Deal terms – Definitions, amounts, anticipating disputes | 1:00pm – 1:10pm

II. Leverage | 1:10pm – 1:20pm

III. Current state-by-state patchwork | 1:20pm – 1:30pm

IV. Length and scope | 1:30pm – 1:40pm

V. Intellectual property issues | 1:40pm – 1:50pm

VI. The future – High school NIL | 1:50pm – 1:55pm

VII. The future – The impact of the House decision | 1:55pm – 2:00pm